Let Yourself Be Huge – Why Success In Modern Metal Is All About Inclusivity

No band is an island. At the end of the day, music as we know it today wouldn't exist without the unique marriage between the people making the music and their fans. The relationship is often a complicated one: pre-supposing a simple, two way street in which the artist gives the fans music and they, in turn, give them adoration, money and fame is naive. It's also highly irrelevant to metal. Beyond the few, rare names (a lot of which belong to an older and, sadly, dying generation), metal hasn't been about the megastar for decades now. The field is too saturated, too filled with great acts. Continuing to play the game and hoping to "get big" is a fool's cause; you most likely won't fill stadiums, won't sell platinum records and won't win that perfect record deal (which, by the way, doesn't exist).